Audience feedback for planning

After researching the different types of film trailers, I conducted a questionnaire for 20 people to hopefully gain an understanding of what is necessary for my own film trailer, magazine cover and poster to include as well as finding out about my target audience and the genre I am aiming for.

My questionnaire consisted of 14 questions with tick boxes.

 To make my questionnaire feedback reliable, I made sure to get it filled in by people of a different range of ages, gender and social groups. So instead of just asking one class of the same age and similar interests, I asked people from a fellow students, older family members, and teachers and asked a few people from social networking sites to fill out my questionnaire.

(In these charts, I did not use the whole question title or the whole answers..look above for full length questions/answers)

1. From my first questionnaire I simply asked what gender people are so I can see what type of audience my feedback looked at.

2. The majority of my audience feedback looked at people aged between 16-20, which could mean my sample was biased. However as this is my chosen target audience, this could work to my advantage.

5. This was quite a simple question and my whole population asked said that they noticed a key difference between a teaser and a full length trailer. When making my own trailer, I now know that audiences will know the difference so I can research both a teaser and trailer.

6. From this question, I received quite a mixed reaction from my population concerning what makes them want to see the final film. Most people said the Director or Producer, but nearly as many people said they like funny scenes or not actually seeing the main plot. Another common answer was the Actors of the film being mentioned. All of these answers I can take on board when creating my own trailer because I know they are important as my population found a nearly equal result.

7. 75% of people said that they do not like to see most of the film’s plot in the trailer before they see the film with only a quarter of the rest of the population not minded it. With this question I found difficulty because two people left side notes saying that they ‘liked to the see the main outline (like the theme of the film if there is a hunt or a romantic relationship) of the film but not see it in its entirety’. Because of this, I can establish that I must show as little of the plot as possible without giving away twists for audiences.

10. The majority of the population said that a Psychological thriller is when the characters have emotional or mental problems to overcome, which is one of the main definitions. I will have to make sure I show this theme in my trailer because it is the genre I am hoping to create. The other answers are valid because people chose them, especially the ‘mystery’ theme, but the main aspect people say best defined a psychological thriller was the emotional and mental problems.